Sports Direct Discount Codes - January 2025

Sports Direct is a leading retailer in everything sports. From trainers to clothing and football to golf, they have whatever you’re searching for. With our Sports Direct codes and tips to save, you don’t have to choose between quality sports gear or affordable prices. 

4 steps to save at Sports Direct

1. Up to 90% off with daily deals

Codes are few and far between at Sports Direct. More so, you will never get up to 90% off with a discount code! There is no better way to get quality athleticwear at low prices than with Sports Direct daily deals. 

Discover hundreds of new products every day at heavily discounted prices. Filter by gender, size, brand, price, activity or type of clothing to make your search quicker. 

2. Outlet shopping from home

Skip the chaos that are outlet shopping malls and get similar–if not better–prices online. The Sports Direct outlet features 70% off your favourite sportswear brands. Shop from trainers, tops, joggers and more unbelievable prices.

You might be asking yourself what is the difference between the daily deals and outlet section? Consider the daily deals section like the a clearance sale in an outlet store. There aren’t many sizes left and there are some questionable looks. You really have to search to find something that fits you and looks good.

Whereas with the outlet section, there are more popular brands and styles with more sizes available. Plus, there is still great value with many items reduced by at least 50%.

3. Student, youth & NHS discounts

If you are studying, aged 16 - 26 or are an NHS member, you can save 10% on your order. UK students and youth can verify their eligibility directly through Sports Direct. You’ll even find an offer for students at the top of our page. 

However, the key worker discount is offered through Health Service Discounts. We cannot promote this so you’ll have to visit their website to redeem your discount.

4. Apply one of our codes

As we previously mentioned, codes are not frequently available at Sports Direct. Unlike some voucher sites, we only promote tested and verified codes so don’t be surprised if other websites still claim to have codes. 

With that being said, there have been a handful of codes in the past year for 5% off full price items or 20% off sales items. Check to see if there are any valid codes and if there are, you can use our FAQ step-by-step instructions to apply your code.

Bonus tip - Get a £5 voucher with Click & Collect orders

Sports Direct does not offer free delivery, but if you do Click & Collect you can recuperate your delivery costs. How? Click & Collect costs £4.99. Sports Direct gives a £5 voucher for all Click & Collect orders over £100 that can be used on your next order.

It’s a smart option if you live near a Sports Direct and shop there often.

Sports Direct buyer’s guide

We know what shoppers want and we know how to get the best prices. Let us help you not only understand how you can save at Sports Direct, but also their most popular lines and similar retailers we work with. That way you can quickly compare prices and voucher codes if you’d like. 

Football & rugby

A lot of sports retailers have diverted their focus to activewear and don’t actually have that big of a selection of sports gear. Not Sports Direct. They have a large selection of football and rugby boots, as well as training equipment, balls and–of course–kits. Grab yourself a England football shirt or support your favourite Rugby team. 

Check out Decathlon’s range of football and rugby gear if you’re looking to compare prices. Our Decathlon voucher page has verified deals and a savings guide to help you save.

Yeezys

Who through Yeezy would still be a thing in 2025? They are one of the most popular items at Sports Direct with the 350, 700 and sliders being sold the most. JD Sports and Flannels both have a good selection of Yeezys.

Backpack & rucksacks

Uni just started and a quality bag is always important, regardless if you’re a student. They’re great for the gym, day trips, hiking and when you travel in an airport. By shopping for a quality brand like Nike, adidas, or Regatta, your backpack can last you several years. 

Prices start from under £15 for name brand bags at Sports Direct so it’ll be hard to find a better deal. Nevertheless, we recommend Foot Locker for backpacks and Mountain Warehouse for rucksacks.